Autlier isn’t a word you’ll find in any dictionary, we get asked about it often.

This was deliberate, merging two words that together say something neither could say alone. Here’s what they are, and why they matter.

In practice for us, it’s the idea, the product, the approach that refuses to conform.
It’s where progress tends to live.

That word felt right. But it needed to become something of its own.

Taking advantage of phonetics, strip the “O,” replace it with an “A,” and the word shifts. It sounds the same, but it carries twice the meaning, some might even hear Atelier. A place is where craft meets collaboration. Originated in 19th-century France, an atelier it’s a place where artists and crafts people gathered not just to make beautiful things, but to develop mastery together — in a shared environment, with shared standards, with the belief that together they could create better outcomes.

One word is about how we think. The other is about how we work.

Autlier is a design office built around industrial design for consumer electronics and hard tech. The work requires both the creativity and collaboration of an atelier with the thinking of an outlier — rigorous craft applied to unconventional ideas.

Our name is a reminder of what we’re here to do: help our clients turn new technological paradigms into extraordinary products.